Retail Product Management

SGL courses enhance your skills in topics related to diamonds, gems, jewellery and merchandising as well as how to face everyday tasks in the ever-changing gems and jewellery industry.

This is a comprehensive retail-centric course, developed by SGL education. This course imparts knowledge and training on different aspects of retail. It covers a broad spectrum of topics starting from the evolution of jewellery to manufacturing to sales techniques and merchandising. This course is tailored to create the perfect sales staff and to educate them on the techniques and responsibilities of retail sales.

Course Highlights

  • Get acquainted with different kinds of metals, precious gemstones, styles and settings in jewellery.
  • Learn the ropes of merchandising.
  • Learn the art of visual merchandising, which includes store layout, customer in-flow patterns, display.
  • An overview of changing jewellery market and multi channel marketing.
  • Learn about the applications of the jewellery sales process, and how to expand on several other.
  • Master the art of jewellery pricing for both old and new dimensions of sales that lead to improved business performance.
  • Know the different types of diamond imitations, treated and synthetics so you can sell with confidence.